Saturday, March 25, 2017

Advice for Social Media Influencer Wannabes

This is not a hate post. This is sincere advice as someone who also works on digital strategy behind the scenes, including engaging social media personalities for companies.

Influencer Wannabes: Ordinary people whose sole purpose is to be online famous and freeload with sponsored goods or services. 

protip 1: Don't caption every single post with an ad (giveaways, product listing etc). What is this, an online catalogue? 
protip 2: Don't post about anything under the sun just because it's free. You lose credibility. 
protip 3: Be real–tell us about you! Or be entertaining. Or be informative. Have some substance. 

Because people aren't stupid. You aren't "influencing" anyone with your boring Instagram ad. Smart marketers will eventually know how to differentiate numbers vs actual influence (or sales conversion rate). 
Show or write something real about yourself... Or is being an empty-headed narcissistic greedy fameseeking freeloader all you are? (on second thought, I guess that's still a lot of things to be! )

Thursday, March 23, 2017

[Video] How to Peel Crawfish | with Norman Hartono

I'm a little disturbed how convincing my 'act blur' acting is on camera, haha! I do know how to peel crawfish, but for entertainment's sake... here's what NOT to do when peeling crawfish (me) and how to do it properly (Norman).

Dancing Crab's founder Norman Hartono teaches us how to peel these Louisiana style crawfish! 
Come feast at the Annual Crawfish Boil with Dancing Crab Shack at Timbre+ on 
April 7th and 8th 2017, 6-10pm. 

Indulge in scrumptious fresh crawfish and chilli crab! Craft beers are available as well, along with LIVE music by a New Orleans Brass Band. 
Visit to join us!

Psst! There's up to 48%* off Live Crawfish if you purchase by 31 March 2017 through Chope.
*standard terms & conditions apply.

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Updated Biography

Victoria Cheng is an award-winning writer, TV presenter, and content producer. Known for her presence in the culinary and sports scene over the past decade, her inherent lifelong passion for gaming and tech has fast made her a familiar face in the industry.

To name a few in the past year, she has hosted the worldwide record breaking esports tournament FreeFire World Series 2021 (5.41 million concurrent views), Asia's first GamesCom Studio Primetime, RazerStore LIVE, COMEX IT Show 2020, SingTel’s SuperGamerFest 2020, Lenovo Legion Keynote Event 2021, and guest-appeared for the Asia-Pacific PlayStation 5 Launch with JJ Lin hosted by Joakim Gomez. She has founded tech & gaming portal

She also works behind the scenes as producer and director for content and events, this year's including Singapore's largest Gardens by the Bay event ever: Exhibition Programmes Director of Dale Chihuly: Glass in Bloom

Victoria is a TED Talk Speaker on the evolution of self-confidence, "Embrace your Misfit".
She is an official ambassador for Adidas, Nespresso, Samsung, LEGO, and Singapore Cancer Society.

Victoria is a published food and travel journalist, restaurant critic, dining guide book editor, and consults for a number of the Asia-Pacific region's largest restaurant brands. She is on the judges committee on several prominent restaurant award panels. Her research was awarded for a co-coverage feature article concerning local farms and sustainable practices in Singapore. Watch her on: Channel News Asia's "This Weekend" in Okinawa, and Mediacorp series as host & nutritionist, "Kitchen Invasion".

She maintains an active lifestyle with a 2nd Dan Black Belt with 20+ years of competitive practice in Taekwondo, competition Ballroom Dancesport, archery and freediving. She currently teaches boxing at StillBoxing. She is an ardent supporter of marine sustainability, and is an ambassador for efforts like Adidas #RunForTheOceans.

She has two dogs adopted from Voices for Animals, a rescue shelter for ex-breeding dogs. They have cute corgi butts.

Instagram: @victoriacheng | @supnerdtv

Last updated October 2021

Tuesday, March 21, 2017

Travelogue: Urban Retreat in Singapore | Pan Pacific

SINGAPORE TRAVELOGUE: Things to do during a vacation-staycation in the Marina Bay area. We tried the Urban Retreat Staycation at the newly renovated Pan Pacific Singapore. It's made for the food lovin' Singaporeans or visitors, who want to spend a whole weekend noshing with easy access to the best sights in the city.
Special thanks to Pan Pacific for hosting, and Victoria Tay for spending the weekend with me!

List of Destinations in the area:
Pan Pacific Singapore: Keyaki, Pacific Club, Poolside Bar, Pacific Marketplace, St. Gregory Spa
Marina Bay Sands
Gardens by the Bay
Singapore Flyer
Art Science Museum
National Gallery
Suntec City: Adidas Flagship Store, Pasarbella
Marina Square: Kai Garden

Pan Pacific Singapore
7 Raffles Boulevard, Singapore 039595 Tel (65) 6336 8111

Thursday, March 16, 2017


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